Case study: Consolidating 23 domains for a Waterford e-commerce group
A family-owned retail group operating across Munster had accumulated 23 domains with four different registrars over a decade. Renewal dates were scattered, WHOIS records inconsistent, and two domains had lapsed into redemption periods — costing €95 each to recover.
We mapped every domain against a decision matrix that weighted renewal cost, bulk-transfer discount, DNS management features, two-factor authentication availability, and Irish-language customer support. Three registrars made the shortlist. After a 14-day trial migration of five non-critical domains, the group consolidated everything under a single provider.